mamaearth

Mamaearth is an Indian personal care brand founded in 2016 by Ghazal Alagh and Varun Alagh. The brand emerged with a mission to provide safe, natural, and toxin-free products for babies, mothers, and the broader consumer base. Mamaearth’s product line includes skincare, haircare, and baby care items, formulated using natural and organic ingredients. The brand emphasizes sustainability, employing eco-friendly packaging and cruelty-free practices. With its “Goodness Inside” philosophy, Mamaearth aims to create products that are not only safe for humans but also environmentally responsible. Over the years, Mamaearth has expanded rapidly, gaining popularity for its effective and gentle formulations. The company has leveraged digital platforms and social media to reach a wide audience, making it a household name in India’s personal care industry. Mamaearth’s commitment to quality, transparency, and sustainability continues to drive its growth and consumer trust, establishing it as a key player in the market.